The logo concepts are inspired by DJ Jazzy Jeff’s current logo, using bold lines and a clean look. This helped create a design that feels fresh while still connecting to his style and influence.

The logo concepts are inspired by DJ Jazzy Jeff’s current logo, using bold lines and a clean look. This helped create a design that feels fresh while still connecting to his style and influence.

The final logo combines the style of DJ Jazzy Jeff’s current logo with fonts used by Digital DJ Tips to create a clean design. This mix keeps the look professional, claan and while nodding to Jazzy Jeff’s influence.

The final logo combines the style of DJ Jazzy Jeff’s current logo with fonts used by Digital DJ Tips to create a clean design. This mix keeps the look professional, claan and while nodding to Jazzy Jeff’s influence.

This main course artwork features the final logo design alongside a posed photo of DJ Jazzy Jeff in his studio, where the course was filmed. The image is designed to feel welcoming and professional, giving the impression that he’s ready to teach and

This main course artwork features the final logo design alongside a posed photo of DJ Jazzy Jeff in his studio, where the course was filmed. The image is designed to feel welcoming and professional, giving the impression that he’s ready to teach and inviting viewers into his creative space.

This mock-up highlights the course artwork alongside screenshots showing how the course appears across different viewing formats. Used in the sales video, this image—along with a series of others—helped visually represent the course experience on the

This mock-up highlights the course artwork alongside screenshots showing how the course appears across different viewing formats. Used in the sales video, this image—along with a series of others—helped visually represent the course experience on the sales page.

This main course artwork was adapted for use in advertising popups and Google ads, designed to catch attention and drive interest. Bold visuals, consistent branding, and key design elements from the course were used to ensure a strong, recognizable p

This main course artwork was adapted for use in advertising popups and Google ads, designed to catch attention and drive interest. Bold visuals, consistent branding, and key design elements from the course were used to ensure a strong, recognizable presence across all ad formats.

This lesson thumbnail draws from the final course artwork, maintaining the brand's visual identity with consistent use of color, typography, and layout. Each thumbnail features a different image of DJ Jazzy Jeff in the mix, inspiring students with th

This lesson thumbnail draws from the final course artwork, maintaining the brand's visual identity with consistent use of color, typography, and layout. Each thumbnail features a different image of DJ Jazzy Jeff in the mix, inspiring students with the idea that they, too, could be in that position one day. All other thumbnails follow this same cohesive design, creating a unified look throughout the course.

This piece was part of the warm-up strategy, where the company shared inspirational DJ quotes to keep DJ Jazzy Jeff’s image front and center in the minds of the audience ahead of the course launch. The design helped build anticipation and excitement,

This piece was part of the warm-up strategy, where the company shared inspirational DJ quotes to keep DJ Jazzy Jeff’s image front and center in the minds of the audience ahead of the course launch. The design helped build anticipation and excitement, reinforcing his presence and setting the tone for the upcoming course.

This PDF printout aligns with the course branding by featuring design elements from the final logo. Consistent typography and layout are maintained across all printouts, ensuring a cohesive and polished learning experience.

This PDF printout aligns with the course branding by featuring design elements from the final logo. Consistent typography and layout are maintained across all printouts, ensuring a cohesive and polished learning experience.